This week's guest blog has been provided by Andy Robertson of Splash Morocco, an adventure company and riad in Marrakech, Morocco. Also a keen Twitter user.
Read MoreMark Sowerby is a Partner at Brookes & Sowerby, a PR and Brand Development Agency with a large range of blue chip clients across the UK. Here he takes a look at what we can learn from the recent communication challenges Paperchase faced on Twitter.
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