When it comes to your corporate identity, which is, basically, the visual expression of your brand personality, your colour choices are crucial. So how do you go about choosing which to use?
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If you want to succeed in business, you need a strong, engaging and attractive brand. Get it right and your brand will set your business apart from its competitors.
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Last night we saw AC/DC play live at the LG Arena, Birmingham. They blew our minds. Whether you like rock music or hate it, there was no denying that they pulled out all the stops to keep their fans deliriously happy.
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Whatever your business, association, organisation or industry, one thing is for certain. You need a strong logo and branding to make your mark and differentiate yourself from your competitors. So how do you go about briefing your designer on your requirements?
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